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You are here: Home / Archives for Geofencing and Indoor Location Are Driving The Retail Revolution

Opinion piece: How Micro-Location, Geofencing and Indoor Location Are Driving The Retail Revolution

December 17, 2013 By Editor

Indoor Location has become the holy grail of location based-marketing, bringing consumers from their home to the closest shopping mall or retailer, greeting them with a message as they enter the mall or the store, helping them navigate indoors, send product information and special promotions as they get closer, and finally allow them to pay […]

Filed Under: EXPERTS Tagged With: Experts, feature, Geofencing and Indoor Location Are Driving The Retail Revolution, Mobile Technology, News, Opinion piece: How Micro-Location

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