Mobile USA Joins WaveMarket’s Veriplacer Cloud Location Platform Initiative: Opens Location API to Developers
User Privacy Protected as SMS, IVR, Web and WAP Developers Now Able to Locate All
T-Mobile Phones Remotely
Emeryville, CA – March 11, 2010 – WaveMarket (www.wavemarket.com), a leader in mobile location-based platforms and applications, today announced that
T-Mobile USA, Inc., has joined the Veriplace Cloud Location Platform Initiative, providing access to location infrastructure to more than 1,000 third party developers using the Veriplace Location platform. The Veriplace platform offers access to location information from T-Mobile smartphones and feature phones, including Android-powered handsets, and because the platform leverages wireless networks, devices can be located indoors or outdoors.
WaveMarket’s Veriplace Location Aggregation Platform, which also supports location access to all Sprint and AT&T handsets, enables a simple way for web, mobile web, SMS, voice applications, and mobile applications to locate feature phones and smartphones across multiple carriers via Veriplace’s direct connections into major wireless carrier networks in the U.S. With T-Mobile USA joining the Veriplace initiative, the Location platform now offers developers remote location access to more than 150 million devices.
"We’re pleased to provide innovative, secure solutions for our customers to stay connected with family and friends through location-aware services," said Ray Froelich, director, product development, T-Mobile USA. "Joining this initiative empowers developers with opportunities to deliver inventive mobile communications solutions to our customers."
Developer applications and services built on Veriplace can locate devices across multiple carriers with a single API that eliminates the complexity of various location technologies, networks and devices. Furthermore, because the Veriplace platform leverages carrier location infrastructure, devices can be located indoors or outdoors using a variety of location technologies. Veriplace also empowers customers by giving them robust controls for safeguarding their privacy and security.
"Veriplace protects end-user privacy while offering application developers a single web-services API to locate more than 150 million devices on multiple carriers," said Tasso Roumeliotis, Founder and CEO, WaveMarket. "We’re thrilled to enable our developer partners to offer innovative location-aware services to T-Mobile USA’s customers."
Developers who want to location-enable their web, mobile web, SMS, voice or mobile handset-based services can explore the Veriplace Location Aggregation Platform for free at http://developer.veriplace.com.
WaveMarket Inc., headquartered in Emeryville, Calif., is a world leader in mobile location-based platform and services, offering a software product suite that includes both white-label application solutions and its industry-leading location aggregation platform, Veriplacer. With more than a dozen commercial deployments in the United States, Canada, and Latin America, WaveMarket’s solutions include its industry-leading family finder platform, and the Veriplacer location aggregation platform, which provides powerful privacy and security systems to allow carriers to offer 3rd party developers location access without having to certify each application on a case-by-case basis. Marketing to brands and mobile carriers in the United States, Europe and Asia, WaveMarket’s customers include top tier North American carriers AT&T, Sprint Nextel, T-Mobile USA, Alltel, Bell Mobility, Aliant and MTS Allstream, Vivo in Brazil, and SK Telecom, South Korea’s leading wireless carrier. Founded in 2000, the company is financed by a group that includes Draper Fisher Jurvetson, QUALCOMM Ventures, BlueRun Ventures (formerly Nokia Venture Partners), Intel Capital, and Mitsui Ventures. For more information, visit http://www.wavemarket.com.