GIS user technology news

News, Business, Technology, Mobile, GIS, Crypto Currency, AI, Economics

  • PRESS
    • Submit PR
    • Top Press
    • Business
    • Software
    • Hardware
    • UAV News
    • Mobile Technology
  • FEATURES
    • Around the Web
    • Social Media Features
    • EXPERTS & Guests
    • Tips
    • Infographics
  • Events
  • CAREERS
  • Advertising and Sponsored Posts
    • Advertising and Sponsored Posts
    • Submit Press
  • Shop
  • Tradepubs
  • Around the Web
  • Cool Links
You are here: Home / * PRESS / Research / New whitepaper details business drivers and market opportunities for LBS over Wi-Fi

New whitepaper details business drivers and market opportunities for LBS over Wi-Fi

March 25, 2015 By GISuser

The Wireless Broadband Alliance Champions Wi-Fi Based Location Services

25th March 2015, London, UK: The Wireless Broadband Alliance (WBA), the industry association focused on driving the next generation Wi-Fi experience, today published a whitepaper supporting the deployment of Wi-Fi location based services (LBS) detailing the business drivers and opportunities for the technology. The penetration of Wi-Fi on mobile devices and proliferation of Wi-Fi networks makes it a key technology for enabling and offering location services, particularly indoors and within venues. Its adoption across prominent verticals is leading innovation in many new services and revenue opportunities.

LBS over Wi-Fi opens up a wide range of new possibilities for location based services, analytics, and advertising in markets such as retail, hospitality, enterprise, public venues, entertainment, and emergency services. The technology presents an opportunity for innovation and competitive advantage for service providers, as well as for mobile device, infrastructure, operating system and application vendor’s end users. Emphasising the importance of this topic in the Wi-Fi ecosystem, contributions to this whitepaper have been made by a wide range of ecosystem partners, including operators and service providers, as well as network equipment, roaming solution and chipset vendors.

“The WBA 2014 Industry Report clearly indicated that LBS over Wi-Fi is seen by service providers as one of their most important monetisation strategies. LBS are expanding far beyond traditional areas such as navigation to include a range of commercial services. Utilising carrier-grade Wi-Fi technology to power these services presents innovative opportunities for vendors, consumers and service providers alike,” says Shrikant Shenwai, CEO of the Wireless Broadband Alliance. “This is a further illustration of how Wi-Fi is continuing to evolve beyond connectivity, to enable a wide range of value-added services”.

The report offers a number of conclusions and recommendations, e.g. standards and certification have become essential for LBS over Wi-Fi in order to have scalable and interoperable solutions that the industry can quickly ramp up for the rapidly expanding LBS market.

The WBA’s whitepaper, Location Based Services over Wi-Fi, outlines the following:

 

–          Business drivers

–          Wi-Fi LBS ecosystem

–          Market opportunities

–          Overview of LBS technologies

–          Key LBS use cases

–          LBS standard solutions and certification

–          Industry challenges

To download the whitepaper, please visit: www.wballiance.com/category/wba-releases

LBS will be one of the topics covered at the WBA’s Wi-Fi Global Congress London this year. For further details and to register your interest, please visit: www.wballiance.com/wi-fi-global-congress-london-2015

 

About the Wireless Broadband Alliance

Founded in 2003, the aim of the Wireless Broadband Alliance (WBA) is to secure an outstanding user experience through the global deployment of next generation Wi-Fi. Today, membership includes major fixed operators such as BT, Comcast and Time Warner Cable; seven of the top 10 mobile operator groups (by revenue) and leading technology companies such as Cisco, Microsoft, Huawei and Intel. The WBA Board includes Arqiva, AT&T, Boingo Wireless, BT, Cisco Systems, Comcast, iPass, KT Corporation, NTT DOCOMO, Orange and Ruckus Wireless.

For more information, please visit www.wballiance.com or follow the WBA on Twitter: @wballiance

Follow Wireless Broadband Alliance at: Twitter | Facebook | LinkedIn | Google Plus

[Tweet “New whitepaper details business drivers and market opportunities for LBS over Wi-Fi”]

 

Filed Under: Research Tagged With: LBS, research

Editor’s Picks

Unique Hand Drawn Map of London

Unique Hand Drawn Map of London – Ten Years in the Making

Infographic looks at Worlds Best Selling Products: iPad, PS3 and Angry Birds

Former Governor Geringer Leads Panel Calling on Congress and Governors to Make National Spatial Data Infrastructure a High Priority

Social Guide – The Definitive Starting Point for Mastering your Twitter Analytics

See More Editor's Picks...


featured podcast

Recent Features

Space Flight Laboratory (SFL) Announces Successful Launch & Deployment of HawkEye 360’s Cluster 11

FOSS4G NA 2024: The Premier Open Source Geospatial Conference Returns to St. Louis, September 9-11

Photographer Touch Reveal the Top Cameras, Lenses, and Photo Editing Tools of 2022

Digitalization and Simulation at the North Pole

Natural Gas District & GIS-Centric Asset Management

More Posts from this Category

Categories

Recent Posts

  • How Acoustic Moveable Walls Improve Soundproofing in Offices and Schools
  • AI Content Detection Tools for Digital Clarity and Accuracy 
  • Regional Hiring Support: Tailored Strategies for Smarter Recruitment
  • Garden Consulting: When to Hire a Professional
  • Working Strategies for Playing Lightning Link

RSS Career Tips

  • Four Characteristics of the Best Virtual Employees
  • 28 Tools to Conquer the Social Media Recruiting World
  • 8 Questions Employers Should Ask About Coronavirus
  • Jobcase Launches Free Unemployment Resource Center for Workers Impacted by COVID-19
  • Must-Have Gadgets and Technology for the Remote Office Worker

RSS Tech pubs

  • Webinar: Entrepreneurial Opportunities for Physician-Led Practices
  • Toolkit: Get Started with Chronic Care Management (CCM)
  • Simplify Compliance in Chronic Care Management (CCM)

RSS Computers

  • How the Cloud is Reshaping Virtual Desktops
  • Millennials as Brand Advocates - New Research Study Results
  • Vehicles Best Practices Installation Guide

RSS HR Tips

  • Public Works & Utilities
  • Hybrid Work
  • AWS GovCloud (US) Celebrates 10th Anniversary and a Decade of Digital Transformation in the Federal Government

RSS Gov Tech

  • Government Procurement: Technology: Solving Problems for Government
  • IWCE News Desk: Public Safety Communications
  • IWCE News Desk: Nemergent, Frequentis

RSS UAV news

  • DJI Matrice 4 Series Brings Intelligence to Aerial Operations
  • Virtual Surveyor Adds Productivity Tools to Mid-Level Smart Drone Surveying Software Plan
  • Nokia and Swisscom Broadcast to deploy largest Drones-as-a-Service network

RSS Geojobs

  • Senior Systems Administrator
Copyright gletham Communications 2011-2022

Go to mobile version