The Company’s ExpressUpdate Service Now Offers Enhanced Content Fields to Power Local Search and Navigation
OMAHA, Neb.- Infogroup, the leading provider of local business listings and Points of Interest (POI) data for navigation, local search, and location-based service (LBS) applications, today announced that its ExpressUpdate service now offers local and national businesses the opportunity to include additional information in their business listings. ExpressUpdate provides a single-step process for both Infogroup data partners and local businesses to add and update their business listings for distribution to Infogroup’s wide network of outlets, including the top search engines, navigation devices and 411 services.
Infogroup’s additional fields of enhanced content meet the growing demands of consumers for rich business details such as social media links, business descriptions, products and services, keywords, photos, logos and more. The additional fields offer businesses the ability to include more information for popular search categories such as: Hotels (pet friendly, kitchens, shuttle, pool, etc); Restaurants (price range, dress code, valet parking, etc); Golf Courses (number of holes, caddy service, private/public, etc); Service Stations (fuel types, diesel exhaust fluid, electric charging stations, etc) and numerous others.
Jim DeRouchey, President of the Infogroup’s Licensing division, stated, “95% of business owners submitting data via Infogroup’s ExpressUpdate service provide enhanced content like hours of operation, credit cards accepted, etc. Additionally, approximately 7,500 SMB’s have registered at www.expressupdateusa.com to add or update their business listings. These businesses know that Infogroup can help them reach new customers by providing a single-point of entry to a broad network of key partners in local search, Internet Yellow Pages and navigation markets.”
Infogroup is consistently chosen by top search engines due to its superior compilation, verification and quality assurance processes that produce the highest quality POI data for search applications. Infogroup powers the top 5 search engines, 90% of in-car navigation systems in North America and the sales and marketing systems in 85% of Fortune 100 companies. In addition, Infogroup’s world-class research is the leading provider of insight driven results and is the exclusive provider of the CNN/Opinion Research Corporation Poll.
About Infogroup
Infogroup is the leading provider of data and interactive resources that enable targeted sales, effective marketing and insightful research solutions. Our information powers innovative tools and insight for businesses to efficiently reach current and future customers through multiple channels, including the world’s most powerful Internet search engines and GPS navigation systems. Infogroup’s headquarters are located at 5711 South 86th Circle, Omaha, NE 68127. For more information, call (402) 593-4500 or visit www.infogroup.com.