The investment will allow Oxbow to invest in expanding current and future software developments and fund new strategic marketing campaigns. Oxbow will also be able to utilize TRG’s expanding software/application developers on mobile software projects for IOs, Android, and Windows software platforms.
Oxbow was founded by Dan Krueger in 2013 to proactively address children’s misuse of social media. After witnessing the detrimental effects of how social media can impact children, Krueger wanted to create a software app that allowed oversight of his own children’s social pages. Launched in 2015, Oxbows monitoring services allow parents to view, approve, and reject postings on Twitter, Facebook, and Instagram, with other social media support planned in the future.