LONDON– Technavio’s latest geographic information systems (GIS) market in APAC report highlights three key emerging trends predicted to impact market growth through 2020. Technavio defines an emerging trend as something that has potential for significant impact on the market and contributes to its growth or decline.
Technavio announces top three trends impacting the GIS market in APAC through 2020.
“Vendors in the GIS market in APAC provide customized GIS applications as per any given industry’s specific requirements. For instance, retail industry vendors opt for customized GIS solutions to suit their requirements that help them remain ahead of the competition,” said Amrita Choudhury, one of Technavio’s lead industry analysts for enterprise application.
“Vendors are developing application-specific GIS solutions that are in high demand among retailers as they are more cost-effective than general purpose GIS solutions. For instance, Corson GIS Solutions, a web mapping solutions provider, develops custom GIS solutions mainly for the government sector and the utilities sector,” added Amrita.
Technavio’s market research study identifies the following three emerging trends expected to propel the growth of the GIS market in APAC:
- Increasing demand for industry-specific GIS
- Integration of GIS with social networks
- Increasing demand for 3D GIS software and development of 4D GIS software
Increasing demand for industry-specific GIS
Vendors in the GIS market in APAC provide customized GIS applications as per industry requirements. For instance, retail industry vendors opt for customized GIS solutions to suit their requirements. This helps them remain competitive in the market.
Also, vendors develop application-specific GIS solutions that are in high demand among retailers, as they are more cost-effective than general purpose GIS solutions. For instance, Corson GIS Solutions, a web mapping solutions provider, develops custom GIS solutions mainly for the government sector and the utilities sector.
Integration of GIS with social networks
Many retailers have started to use GIS technology as a means to enhance their marketing campaigns over social networks. Vendors use GIS applications to get demographic details of target customers, and it helps retailers promote their campaigns over various social networks. Retailers post updates and offers through social networks based on information collected from GIS software.
With an increase in the number of smartphone users, this trend is expected be a major growth-promoting factor. China and India are among the top consumers of smartphones in the world. While smartphone users are the biggest GIS data generators, companies such as Amazon and Google will look to retain this data through the use of advanced cloud infrastructure. The retained data will be processed further, and with the help of data science it is predicted to yield positive results for end-users.
Increasing demand for 3D GIS software and development of 4D GIS software
Growing use of GIS for security applications is resulting in increased development of 3D GIS software. The 3D GIS software provides better visibility and enhanced performance than 2D GIS software. Many end-users, especially the government and defense organizations, have started to adopt 3D GIS software to improve the operational efficiency of security applications. Therefore, many vendors are developing and offering 3D GIS software in the market.
In addition, vendors are focusing on the development of 4D GIS software. 4D GIS data includes 2D data, 3D data, and data regarding time change. An integrated database with real-time monitoring is required to generate 4D data.
Companies have started providing support for 4D data. For instance, 4D mapper is an Australia-based company that puts multi-source and multi-format geospatial data including 3D and 4D GIS on the cloud and streams it to browsers after rasterization and vectoring.
Browse related reports:
- Global Mobile GIS Market 2016-2020
- Global Cloud GIS Market 2016-2020
- GIS Market in China 2015-2019
- Global GIS in Telecom Sector Market 2016-2020
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Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.